Young & Laramore

Gentle Waves

Just about everyone has some kind of insurance. But practically no one knows exactly what it covers. And rather than find out, too many of us knock on wood, merely hoping we’re protected.

And what happens if your insurance policy doesn’t cover something? Well, as it turns out, you might have to live with it–as seen here in “Gentle Waves.”


Differentiating a brand in a cluttered category: strategy, research, media planning and buying, broadcast, print, out-of-home, events, identity system, specialty collateral, digital and website