Young & Laramore

Speedway


Building a new brand platform for the nation’s second-largest chain of company-owned and -operated gas and convenience stores: strategy, research, media buying, TV, digital, radio and in-store.

Trane


Transitioning a brand to stand for more than just strong products. TV, print, radio, out-of-home, digital.

Schlage


Staking out the leadership position for the biggest brand in the category: strategy, research, media planning and buying, broadcast, print

Brizo


Differentiating a brand in a cluttered category: strategy, research, media planning and buying, broadcast, print, out-of-home, events, identity system, specialty collateral, digital and website

Papa John's


Y&L and our media company, EchoPoint Media, will be managing Papa John’s Advertising Cooperatives for the Indianapolis and Terre Haute DMAs—responsible for media planning and buying, sales promotion, CRM management, social media, partnerships and sponsorships.

Steak ‘n Shake


Reinvigorating every aspect of a classic brand over eighteen years: strategy, research, media planning & buying, broadcast, print, out-of-home, in-store, packaging, experiential, digital and more.

Newfields


Creating a new way for people to think of a familiar institution: strategy, research, positioning, identity

Pet Supplies Plus


Preparing a challenger neighborhood pet store to take a stand and to stand out: research, strategy, brand book, print, digital, social media

American Standard


Gaining recognition for a home comfort brand that builds its products to a higher standard: strategy, research, media buying, out-of-home, digital, radio and print.

KraftMaid


Discovering hidden motivations that guide consumers during the home renovation process for the leader in semi-custom kitchen cabinets: strategy, research and brand book

Upland Brewing Co.


Sharpening and refining the personality and public face of one of the Midwest’s oldest breweries: strategy, research, identity, media planning, brand action, print, packaging, tap heads, ephemera, digital and social media

Penn Station


Capturing what makes a brand not just different, but interesting: strategy,media planning and buying, digital, radio

Farm Bureau Insurance


Re-energizing a familiar name in a crowded, low-interest category: strategy, research, media planning and buying, broadcast, print, out-of-home, events, specialty collateral, digital, website and social media

Stanley Steemer


Leveraging a leadership position: strategy, research, radio, print, out-of-home, point of purchase and digital

Louisville Slugger


Helping a legendary brand reach a new, engaged era of baseball and softball players: print, video, digital and social media

CAT Footwear


Growing awareness in a crowded category for the only work boot inspired by actual, you know, work. Print, out-of-home, in-store, social.

Champagne Velvet


Reintroducing an iconic brand to craft beer drinkers and good-time enthusiasts alike: identity, packaging, print, tap heads

Goodwill


Revitalizing a legacy brand and extending a campaign into an ever-expanding list of U.S. and Canadian markets: strategy, research, media planning and buying, broadcast, radio, out-of-home and digital

Delta Faucet


Bringing out the personality of a famous name: strategy, research, media planning and buying, print and digital

Scotts LawnService


Distinguishing the service side of a well-established consumer packaged good: strategy, research, broadcast, print, out-of-home, events, specialty collateral, digital and website

Brine


Engaging young lacrosse players by the millions: mobile game

Allegion


Launching an international safety and security company, timed to their appearance on the S&P 500: strategy, identity, media planning and buying, broadcast, print, digital

Lids


Harnessing the intense power of team fandom and using it to create affinity for a sports retail brand: digital, radio, social media and in-store

High & Mighty


Carving out space for a new brand to not only enter a cluttered category, but climb to the top of it: strategy, research, branding/identity, product launch, packaging, website design and digital content

Building Tomorrow


Generating excitement (and contributions) for an international social-profit organization and Clinton Global Initiative recipient dedicated to building schools in Uganda: strategy, research, brand action, print, video, digital, social media, and website

Moe’s Southwest Grill


Spreading the message for the local co-op strategically and aggressively: planning and buying media; managing partnerships and sponsorships.

Famous Dave’s


Bringing strategy and pro-active thinking to the local co-op: planning and buying media

Kelty


Refreshing a heritage outdoor brand: strategy, research and brand book

Elevate Design Collective


Bolstering the status of individual home accent brands by uniting them into a single coalition to gain a larger share of voice: identity, experiential, digital and social media

Pop Weaver


Re-invigorating a leader in the popcorn category: strategy, research, media planning and buying, radio, print, digital and website

JW Marriott


Lifting the city's newest, largest hotel into its naturally dominant place: brand action, events, and media relations (local, national, trade)

Red Gold Tomatoes


Winning new loyalists for a heritage brand: strategy, research, media planning and buying, broadcast, print, out-of-home, truck graphics, digital and website

YMCA


Redefining an overly familiar brand: strategy, research, media planning and buying, broadcast, print, out-of-home, digital and website

Red Wing Shoes


Establishing brand essence for a new product line: strategy, research, media planning and buying, print, out-of-home and trade shows

P&G


Developing conceptual platforms, defining target audiences, and creating work that brings those ideas to life: strategy, research, broadcast, print, digital and website

Pepsi


Developing packaging concepts for line extensions: strategy, research and packaging design

Seasons 52


Stoking interest in the arrival of a new approach in restauranting: public relations, media management, social media

Tuttorosso


Taking advantage of a brand’s history: strategy, research, media planning and buying, print, radio and website

ConAgra


Exploring messaging options for the food giant’s frozen brands communications platform: strategy and presentation

Ugly Mug


Giving a company the character it deserves: strategy, research, packaging, print, out-of-home, identity system, specialty collateral, public relations, blogger outreach and website

Angie‘s List


Taking a regional concept national: strategy, research, media planning and buying, broadcast, print, identity system and digital

EVOL Foods


Defining market potential and refining the concept for a high-quality frozen food brand dedicated to green processes and natural ingredients: research, positioning, strategy, brand video

Bauducco


Introducing a popular international product to America: strategy, research, media planning and buying, public relations, print, digital and website

Selling Eating


Turning over twenty years of deep, varied restaurant experience into a marketing playbook: digital, identity, print/book.

D.L. Couch


Repositioning a regional trade brand to compete nationally: strategy, research, media planning and buying, print, identity system, digital and website

Fogo de Chão


Channeling local attention to an international brand: strategy, research, public relations, media management, social media

Galyans Sports


Capturing the early-adopter sensibility of a huge-but-cool retail store: strategy, research, broadcast, print, out-of-home, and point-of-purchase.

Whispbar


Reintroducing a premium brand through American cycling's largest event: strategy, research, media planning & buying, print, brand action, experiential, interactive, digital and social media.

Injinji


Broadening awareness and building excitement for a performance sock brand: strategy, research, brand book, digital and social media

Kenra


Creating a position for a shampoo available through stylists: print, and package design

Warrior


Leveraging the a major endorsement for an enthusiast brand: broadcast

Zerorez


Establishing a growing carpet cleaning franchise in a new market: strategy, media buying, SEO, SEM, blogging and social media

Silver in the City


Creating a bond (and ongoing relationship) with customers: Strategy, research, media planning and buying, broadcast, print, out-of-home, digital and website

Knauf


Bringing consumers new awareness of energy loss on behalf of the global leader in insulation products: strategy, research, identity, brand book, print, video, trade show, digital and website

Trail’s End


Generating excitement for a classic fundraising event: print, collateral, digital and website

Redpack


Rolling out a classic East Coast brand into new markets: broadcast, print, digital

Nurture


Raising the expectations for modern baby and toddler gear: strategy, research, media planning and buying, collateral, print, out-of-home, web site, and identity development