A matter of balance.
Opposites come together in Brizo’s Kintsu Bath Collection.
Inspired by wabi-sabi philosophy, the collection celebrates the perfectly imperfect. It embraces broken lines and natural irregularities—creating a delicate sense of equilibrium. To drive demand from Brizo’s high-end interior design audience, we needed them to see that craftsmanship and inspiration. So to tell the story of this exquisite balancing act, we created a literal one.
Our campaign highlights the collection with gravity-defying sculptures, each balanced with striking precision. As one part of a sculpture pushes, another pulls. As one part gives, another takes. The sum effect is a breathtaking harmony that shows off the collection to its full advantage. Because it’s only when you bring together opposites that you find true equilibrium.