Taking a regional concept national: strategy, research, media planning and buying, broadcast, print, identity system and digital

Introducing a popular international product to America: strategy, research, media planning and buying, public relations, print, digital and website

Defining product lines for a category leader: strategy, research, print, digital and website

Differentiating a brand in a cluttered category: strategy, research, media planning and buying, broadcast, print, out-of-home, events, identity system, specialty collateral, digital and website

Repositioning a regional trade brand to compete nationally: strategy, research, media planning and buying, print, identity system, digital and website

Bringing out the personality of a famous name: strategy, research, media planning and buying, print and website

Revitalizing a legacy brand and extending a campaign into an ever-expanding list of U.S. and Canadian markets: strategy, research, media planning and buying, broadcast, radio, out-of-home and digital

Inducing enthusiasts to act and, when necessary, converting skeptics: strategy, research, media planning and buying, broadcast, print, out-of-home, radio, identity system, digital and website

Launching a new service in a undefined category: strategy, research, media planning and buying, print, identity system, specialty collateral, digital and website

Developing conceptual platforms, defining target audiences, and creating work that brings those ideas to life: strategy, research, broadcast, print, digital and website

Inventing ways to energize a DIY brand: strategy, research, media planning and buying, print, digital and website

Developing packaging concepts for line extensions: strategy, research and packaging design

Re-invigorating a leader in the popcorn category: strategy, research, media planning and buying, radio, print, digital and website

Winning new loyalists for a heritage brand: strategy, research, media planning and buying, broadcast, print, out-of-home, truck graphics, digital and website

Establishing brand essence for a new product line: strategy, research, media planning and buying, print, out-of-home and trade shows

Forming the character of a lesser-known brand: strategy, research, media planning and buying, print, out-of-home, in-flight announcements, digital and website

Creating a bond (and ongoing relationship) with customers: Strategy, research, media planning and buying, broadcast, print, out-of-home, digital and website.

Leveraging a leadership position: strategy, research, radio, print, out-of-home, point of purchase and digital

Reinvigorating every aspect of a classic brand over eighteen years: strategy, research, media planning and buying, broadcast, print, out-of-home, point-of-purchase, annual reports, packaging, events, franchise management, menu management, coupon program management, local restaurant marketing, digital and website

Taking advantage of a brand’s history: strategy, research, media planning and buying, print, radio and website

Giving a company the character it deserves: strategy, research, packaging, print, out-of-home, identity system, specialty collateral, public relations, blogger outreach and website

Redefining an overly familiar brand: strategy, research, media planning and buying, broadcast, print, out-of-home, digital and website